Recorded in an intimate setting in Paris, the debut episode of The Runway Society brings you into a rare conversation with trend intelligence expert Barbara Maiocchi, CEO, Creative Director & Co-Founder of Livetrend.co.

This is more than just a podcast launch — it’s the beginning of a cultural archive designed to preserve the minds behind the runway.

Barbara has spent over a decade at the forefront of fashion forecasting, using a hybrid approach that merges data, intuition, and cultural awareness to predict where the industry is headed before the rest of the world catches up.

What We Talk About

In this premiere episode, we dive deep into:

  • How AI and human creativity co-exist in trend forecasting

  • Why intuition is still one of the most valuable tools in fashion strategy

  • What it takes to build a future-facing fashion brand

  • The global emotional signals shaping what’s next in style

  • The role of silence, slowness, and observation in decoding fashion’s future

Barbara doesn’t just follow trends – she builds systems to understand culture itself, equipping brands to act from clarity, not chaos.


 Watch & Listen

Watch the complete episode on YouTube


 About Barbara Maiocchi

Barbara is the founder and CEO of Livetrend.co, a trend intelligence platform that blends real-time data with human instinct to empower the world’s leading fashion houses.

With experience across buying, creative direction, and strategy, she helps decode future demand into present-day action.

🔗 Connect with Barbara on LinkedIn

🌐 Explore Livetrend.co


About

The Runway Society

The Runway Society was created to spotlight the visionaries behind the fashion industry – the thinkers, creatives, and strategists shaping what’s next. It’s not a show about performance – it’s a legacy archive for those building systems, beauty, and futures.

🔺 Follow us here:

Created by Michaela Leitz


Be Part of the Legacy

Are you shaping the future of fashion from behind the scenes? We want to hear from you.

 For sponsorships, press inquiries, or guest applications:

podcast@therunwaysociety.com